Yu-Be (pronounced “YOO-BEE”) was invented in 1957 and remains one of the longest and best selling skin care products in Japan today.
Yu-Be is a Glycerin-based moisturizing cream enriched with Vitamin E, Vitamin B2 and Camphor. It’s the uniquely high Glycerin content, achieved through a special manufacturing process in Japan, which makes Yu-Be so effective on serious dry skin and truly sets it apart from other creams and lotions.
Yu-Be contains these leading skin conditioning ingredients:
Glycerin – “Humectant” attracts and retains moisture in the skin, making it softer.
Vitamin E – Anti-oxidant and skin protector.
Vitamin B2 – Helps to smooth rough or damaged skin – also gives Yu-Be it’s yellow color.
Camphor – Helps soothe minor skin irritations – mild scent fades in minutes leaving skin feeling healthy.
Sodium Hyaluronate: Humectant helps retain moisture to smooth rough skin and reduce fine lines.
-Concentrated moisturizer helps hydrate, heal, soothe and smooth severe dry skin
-Helps heal split cuticles and smooth rough, dry skin on hands, elbows, knees and feet.
-Helps replenish lost moisture in skin exposed to cold, wind, water and sun.
-Non-greasy formula absorbs quickly and locks in for hours. Good for all day or all night.
-Contains no artificial colors, fragrances or SPF.
YuBe feels lighter than a lot of heavy, deep-moisturizing creams, like Aquaphor and Vaseline. But it’s still a slightly greasy-feeling formula. There’s probably no way around that, given the heavy-duty nature of the product, and I must say that it absorbs quickly for its weight. But you’re not going to want to put this on your feet and then run and get the mail, is all I’m saying. You’ll wind up creating a Slip ‘n Slide in your hallway, no socks or tarp necessary.
The smell, as I mentioned above, is a bit strong. That’s because of the camphor, which the manufacturers add in order to reduce skin irritation. The company notes on its website that smell dissipates quickly, and that’s true, but be prepared for a slight Vicks Vaporub odor when you first apply.
YuBe says you can use its cream anywhere — on your elbows and feet, but also on your face and even your lips. This is, surprisingly, totally true. Just keep it away from your eyes unless you’ve been dying to find out what camphor feels like in an eyeball.
You can purchase Yu-Be on their website