DOLE PACKAGED FOODS CELEBRATES ITS HAWAIIAN HERITAGE WITH 2017 ROSE PARADE ENTRY.
Dole Packaged Food’s 2017 float, “Spirit of Hawaii,” celebrates its rich history and beginnings in the Hawaiian Islands dating back to 1899 when James Dole first traveled to the islands. The float includes a 10-foot tall sculpture of King Kamehameha, the largest waterfall in Rose Parade history consisting of more than 2,000 gallons of recycled water, an erupting volcano, and colorful animals including parrots, sea turtles and geckos decorated in tropical flowers. The floats lagoon will feature six dancers and at street level an additional 12 dancers will move to Pacific-Island dances.
“Hawaii is an important part of Dole’s heritage,” said Dave Spare, Vice President of Marketing, Dole Packaged Foods. “We want to share our rich history with Rose Parade viewers across the globe through this float and bring a bit of paradise to the community during the holiday season – through not only this beautiful float design, but also through our charitable efforts with Feeding America and FOOD Share.”
Along with the ‘Spirit of Hawaii,’ Dole Packaged Foods is participating in the ‘Spirit of Giving,’ and will be collecting non-perishable food items as part of its participation at the annual “Live on Green” event in Pasadena Dec. 30 – Jan. 1, as well as at Fiesta Floats and its headquarters in Westlake Village, Calif. to benefit FOOD Share, part of Feeding America, and its partners throughout the San Gabriel Valley. Dole has selected FOOD Share President and CEO Bonnie Atmore to ride on Dole Packaged Food’s Rose Parade float in honor of her commitment to feeding, nourishing and educating the hungry.
Grand Prize
2 First Class Round trip Tickets
to Kona, Hawaii and
6 Days, 5 Nights at
Hilton Waikoloa Village
Enter now for
a chance to WIN!
Relax and experience authentic Hawaiian hospitality aboard Hawaiian Airlines as we send you First Class to Hawaii, the Big Island. Here you will continue your adventure at the award-winning Hilton Waikoloa Village for 6 days and 5 nights. You may enjoy an ocean-fed snorkeling lagoon; waterfalls and waterways; 3 swimming pools; 8 dining outlets; Legends of Hawaii Luau; 18-hole seaside putting course; tennis; Dolphin Quest educational center; Kohala Spa; and Waikoloa Beach Resort. For more information about our prizing partners, please visit
Facebook.com/DoleSunshine or DoleSunshine.com/paradise.
